---
title: Realized Introduces Wealth Management Strategies Tailored to Investment Property Ownership
description: Realized launches portfolio construction tools to help investment property owners and their advisors to build customized real estate portfolios
image: https://www.realized1031.com/hubfs/Images/Featured/Page/201102_WEBSITE_OG_Press_v1.png
---

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# Realized Introduces Wealth Management Strategies Tailored to Investment Property Ownership

*Launches portfolio construction tools to help investment property owners and their advisors to build customized real estate portfolios*

**AUSTIN, TEXAS, JULY 27, 2021** – Realized, a real estate wealthtech firm that provides Investment Property Wealth Management®, today announced the launch of an enhanced end-to-end platform designed to help investment property owners and their advisors build diversified portfolios of private real estate offerings.

“An individual’s investment property wealth hasn’t historically been managed with the same sophistication as traditional asset classes,” said David Wieland, Realized Founder and CEO. “We hear clients consistently ask about the impact of their real estate holdings on their overall portfolio. Realized’s goal is to equip both investment property owners and their advisors with the ability to manage their real estate wealth on a wide range of direct ownership investment properties and securitized real estate investments.”

The new tools are designed to help investment property owners and their advisors transition from managing real estate to managing their real estate wealth. This enhancement of Realized’s platform represents the firm’s latest move to further integrate technology solutions into real estate investing, increasing accessibility of professionally managed, 1031-eligible, and diversified investment property portfolios.

Key features of the new platform include:

- The ability for investors and advisors to exchange local investment property for 1031-eligible, custom-built commercial portfolios of passive investments, managed by some of the nation’s largest commercial operators.
- A robust real estate offering and due diligence process for underlying real estate and Delaware Statutory Trusts (DSTs), designed to inform investors.
- Expanded access to multifamily, self-storage, student housing, office, medical office, and industrial property types.
- An open architecture marketplace of primary and secondary 1031-eligible DST, Qualified Opportunity Zone (QOZ), and UPREIT securities from major investment managers and Sponsors.

“Our goal is to empower investors and their advisors by providing an enhanced, holistic view of risk and return. The fact is that real estate can be a major component of a client’s total net worth, yet the asset is often excluded by the financial services community when conducting a comprehensive portfolio analysis. This can lead to a blind spot when assessing potential outcomes, asset correlation, tax-deferred investment strategies, and asset location over an extended time horizon.” said Rob Johnson, Head of Wealth Management and Chief Revenue Officer at Realized. “By applying the principles of modern portfolio theory to real estate, we believe client portfolios can be more effectively designed to address clients’ goals. We saw a need and opportunity to work toward better outcomes for our clients; now we want to share these capabilities with all investors, as well as their advisors.”

**About Realized Holdings**

Realized Holdings is a technology-enabled platform providing Real Estate wealth solutions to individuals and families that own legacy investment properties and other appreciated financial and capital assets. Investors use the Realized platform to transfer wealth from legacy properties and assets into passive commercial real estate portfolios — comprised of DST and QOZ investments and customized to their specific needs. To learn more, visit www.realized1031.com.

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SECURITIES DISCLOSURE

Realized1031.com is a website operated by Realized Technologies, LLC, a wholly owned subsidiary of Realized Holdings, Inc. (“Realized Holdings”). Securities and/or Investment Advisory Services may be offered through Registered Representatives or Investment Advisor Representatives of Realized Financial, Inc. ("Realized"), a broker/dealer, member [FINRA](https://www.finra.org)/[SIPC](https://www.sipc.org/), and registered investment adviser. Realized is a subsidiary of Realized Holdings, Inc. ("Realized Holdings"). Check the background of this firm on [FINRA's BrokerCheck](https://brokercheck.finra.org/firm/summary/22333).

Hypothetical example(s) are for illustrative purposes only and are not intended to represent the past or future performance of any specific investment.

Investing in alternative assets involves higher risks than traditional investments and is suitable only for sophisticated investors. Alternative investments are often sold by prospectus that discloses all risks, fees, and expenses. They are not tax efficient and an investor should consult with his/her tax advisor prior to investing. Alternative investments have higher fees than traditional investments and they may also be highly leveraged and engage in speculative investment techniques, which can magnify the potential for investment loss or gain and should not be deemed a complete investment program. The value of the investment may fall as well as rise and investors may get back less than they invested.

This site is published for residents of the United States who are accredited investors only. Registered Representatives and Investment Advisor Representatives may only conduct business with residents of the states and jurisdictions in which they are properly registered. Therefore, a response to a request for information may be delayed until appropriate registration is obtained or exemption from registration is determined. Not all of services referenced on this site are available in every state and through every representative listed. For additional information, please contact the Realized Compliance department at 512-472-7171 or info@realized1031.com.

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